Aim of this project was to provide store standards that will contribute Al Jaber optical brand, with a design approach that manages to be both contemporary informal and timelessly elegant. Subtle combination of wood finishes, reflected on wall fins and tile flooring, together with industrial concrete finish exudes contemporary charm while accentuating timeless virtues. Efficient design, functional features and integrated LED lighting further add luxury to the store.

Main feature of this project was extensive modularity, with complete range of individual customizable elements adjustable to different size of available space. Specially developed by furniture supplier, intelligent modular display system allows keeping up with any space and future business developments that may occur.